I'm a digital strategist, writer, and activist using my skills to make the world a better place, 280 characters at a time. You can download my full resume here.
Work Experience
April 2020 - Present
Vice President of Digital Communications / National Immigration Forum, Washington, DC
Designing and implementing a strong digital strategy designed to build the Forum’s grassroots digital power, ensure their programs align with current best practices, and strengthen their content
Mentoring and managing a team of communications professionals
Regularly analyzing metrics to evaluate the organization’s performance on social media, e-mail, web traffic, podcast downloads, and more
Working across teams to strategically highlight activities and updates from our corporate partners, policy experts, and the field
Crafting digital communications plans for major organizational campaigns and initiatives
Regularly exploring and recommending new and innovative tactics to build the Forum’s presence online
Managing and implementing the organization’s digital ad strategy
Working with communications leaders from other immigration advocacy organizations on cross-organizational and coalition tactics, strategy, and execution
Overseeing the work of consultants hired to execute special projects to enhance the Forum’s digital work
March 2019 - March 2020
Senior Social Media Manager / National Alliance on Mental Illness (NAMI), Arlington VA
Designing and implementing a strong social media strategy designed to solidify NAMI as the leading voice online in the mental health space
Regularly pulling and analyzing metrics to evaluate the organization’s performance on social media and in their digital communications
Working across teams to strategically highlight activities from our corporate and celebrity partners, our advocacy team, and the field
Creating social media videos and graphics
Managing the organization’s social media presence on Facebook, Twitter, LinkedIn, and Instagram.
Crafting social media plans for major organizational campaigns and initiatives
Regularly exploring and recommending new and innovative tactics to build NAMI’s presence online
June 2018 - February 2019
Social Media Strategist / Indivisible, Washington DC
Crafting and implementing a robust and ambitious social media strategy for the organization
Managing the organization’s social media presence on Facebook, Twitter, and Instagram.
Regularly review metrics to evaluate successes and recommend strategic changes
Building the organization’s social media team
Creating and approving online ads
Producing/overseeing video & graphic creation
Implementing and managing the organization’s digital ads program
Recommending tactics to expand our impact.
Collaborates with the digital team to work on targeted advocacy and fundraising.
Work to cultivate online relationships with Indivisible groups, key constituencies and allied organizations
May 2014 – May 2018
Assistant Director of Digital Content Strategy / NARAL Pro-Choice America, Washington DC
Started as a Social Media Assistant, and as my role has grown, have been promoted three times.
Managing the organization’s social media presence on Facebook, Twitter, Tumblr, Medium, Google+, Snapchat and Instagram.
Run and works to grow NARAL’s SMS program
Manages the social media team
Regularly review our metrics to evaluate successes and recommend strategic changes
Work to cultivate online relationships with key constituencies and allied groups
Producing/overseeing video & graphic creation
Creating and approving online ads
Thought creatively about how to expand NARAL’s impact in the digital space
Propose and write blog posts
Assist with copy writing for e-mail alerts, the website and other online communications.
Collaborates with the digital team to work on targeted advocacy and fundraising.
May 2012 – May 2014
Communications Program Assistant / National Women’s Law Center, Washington, DC
Assistant to the Vice President of Communications and support for the entire Communications staff
Compiled daily clips and built press lists
Drafted press releases, advisories, blogs, and promotional materials
Assisted with press and media outreach as well as social media and blog outreach
Published website updates
Assisted with story collection
Scheduling and event planning
October 2011 – May 2012
Student Advisory Team Intern / Newseum, Washington, DC
Built and maintained the Student Advisory Team’s website and social media accounts
Worked to expand the social networking reach of the Newseum Education department
Acted as liaison between the Student Advisory Team and the Education Department.
Responsible for planning and organizing meetings and events
Shot and edited short videos
October 2011 – April 2012
Communications Intern / Queens College, New York, NY
Worked with the Dept. of Communications to help them more effectively use social media
Educated faculty on using social media as a tool to be seen as an expert in their fields.
Researched journalists for the department to reach out to regarding potential faculty experts that may be of use
Organizing their website in a way easy for students, faculty, staff and visitors to use.
January 2011 - May 2011
Research Intern / Media Matters for America, Washington, DC
Assisted the Research Department in monitoring and flagging misinformation in conservative media by creating summaries for radio and television programs
Identified and created potential clips, items, and blogs for the website
Researched and wrote fact sheets on bills and news items presented in the conservative media
Created lists and compiled information about advertisers and radio stations.
May 2009 – August 2009
Communications and Development Intern / The White House Project, New York, NY
Researched and edited the organization’s annual Benchmarks Report
Wrote blogs
Researched information on potential donors
Wrote thank you letters to donors
Coordinated the Vice President of Development’s schedule and commitments
Education
American University, Washington, D.C.
Bachelor of Arts
August 2007 – May 2011
School of Communications/College of Arts and Sciences
Cum Laude, Cumulative GPA: 3.58
Major: Communications: Media and Government
Minor: United States History, Government/Politics, & Society/Culture Since World War II
IES Abroad, Barcelona, Spain
Liberal Arts & Business Program, Spring 2010
Coursework focused heavily on history, politics, and communications in Europe, and on the role of media in the US, Europe, and under different political systems.
Leadership Experience
May 2013-Present
Tutor / For The Love of Children (FLoC)
Tutor to 3rd-6th grade students in reading, helping them improve their language skills and become more confident in school through lesson planning and coming up with creative ways to teach reading comprehension and vocabulary.
August 2015-Present
Co-Creator and Editor / Moxie Media
Conceptualized, created, and launched an online magazine geared towards young women in their 20’s to exist as a non-judgmental space for them to use their inner strength and take the real world head on. Responsible for writing and editing content, managing our online advertisements, working with 10+ writers, sharing and spreading new content through social media, and managing our website and outreach budget.
February 2015
Nominee / Young Women of Achievement Awards, Reproductive Rights Advocacy, Women's Information Network